The global portable media player market size is anticipated to reach USD 27.80
billion by 2025. It is projected to register a CAGR of 4.0% during the forecast
period. The top notch features of the products such as high video and audio
quality, compatibility, flexible storage capacity, ease of use, and portability
among others, are anticipated to drive the demand.
Portable media players can be easily connected
through Wi-Fi, Bluetooth, and USB, which makes them compatible with a number of
devices. With advancements in technology and rise in Internet of Things
devices, the demand for portable media players is increasing. For instance,
modern and luxury cars are coming up with portable audio and video players
which can store large amount of data and can also be connected to the mobile
phones. Archos 35 vision 8GB, is a portable media player, suitable when
travelling for long hours as it has long battery life, 8GB storage capacity,
light weight, and other features.
The video portable media player is
anticipated to expand at a CAGR of 4.1% from 2015 to 2025. The inclination of
consumers towards video entertainment such as series, movies, and music videos
is accelerating the segment growth. For instance, Archos recently launched a
range of portable media players ARCHOS Hello with audio visual connectivity.
On the basis of distribution channel, the
offline category held the largest share of 77.22% owing to the benefits of the
product such as real time purchase. Availability of a wide range of products
from different brands and guidance from sales executive on choosing the best
product can further drive the demand. For instance, Chroma is the leading
retailer of consumer electronics in India. Currently there are 125 stores in 28
cities in India, offering variety of portable media players, with Saregama
Carvaan being the most popular portable audio player.
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Further key findings from the report suggest:
· Hypermarket and supermarket distribution
channel held the largest market share of more than 30% in 2018, due to the
ability of real time purchase, different brands to choose from, and guidance
from sales executive on choosing the best product
· Audio player media type segment held the
largest market share of over 57% in 2018 and is anticipated to witness
significant growth over the forecast period
· The portable media player market is led by
players such as Apple Inc.; Samsung; Creative Technology Ltd.; SanDisk
Corporation; Sony Corporation; Archos; Microsoft Corporation; Koninklijke
Philips N.V.; Coby Electronics Corporation; and Cinepal, among others
Grand View Research has segmented the
global portable media player market on the basis of media type, distribution
channel, and region:
Portable Media Player Media Type Outlook
(Revenue, USD Billion, 2015 - 2025)
·
Audio
·
Video
Portable Media Player Distribution Channel
Outlook (Revenue, USD Billion, 2015 - 2025)
·
Offline
·
Online
Portable Media Player Regional Outlook
(Revenue, USD Billion, 2015 - 2025)
·
North America
·
Europe
·
Asia Pacific
·
Central & South America
·
Middle East & Africa
About Grand View Research
Grand View Research, Inc. is a
U.S. based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides
syndicated research reports, customized research reports, and consulting
services. To help clients make informed business decisions, we offer market
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