Emulsifiers In Personal Care Market Summary
The global emulsifiers in personal care market size was estimated at USD 565.1 million in 2024 and is projected to reach USD 799.6 million by 2033, growing at a CAGR of 4.1% from 2025 to 2033. The market is primarily driven by the growing demand for multifunctional personal care products with enhanced sensory appeal, stability, and extended shelf life.
Key Market Trends & Insights
- Asia Pacific dominated the emulsifiers in personal care market with the largest revenue share of 31.8% in 2024.
- The market in China is expected to grow at a significant CAGR of 3.8% from 2025 to 2033 in terms of revenue.
- By product, the green segment held the largest revenue share of 72.0% in 2024 in terms of value.
- By product, the non-green/ synthetic segment is expected to grow at a significant CAGR of 3.5% in terms of volume.
Market Size & Forecast
- 2024 Market Size: USD 565.1 Million
- 2033 Projected Market Size: USD 799.6 Million
- CAGR (2025-2033): 4.1%
- Asia Pacific: Largest market in 2024
Rising consumer preference for clean-label and sustainable formulations is accelerating the shift toward naturally derived emulsifiers, particularly polyglyceryl-based and amino acid-based variants. The increased awareness of skin compatibility and sensitivity is prompting formulators to replace harsh synthetic emulsifiers with mild, green alternatives, further propelling the market’s growth.
Emerging markets in Asia Pacific and Latin America offer significant growth potential due to rising disposable incomes, expanding middle-class populations, and increasing adoption of skincare and haircare routines. Moreover, the rising penetration of e-commerce and D2C brands has created a platform for niche, organic, and green personal care products, driving demand for innovative emulsifier systems. Advancements in green chemistry and biotechnology are also enabling the development of high-performance natural emulsifiers, presenting opportunities for premium product differentiation and brand positioning.
Despite strong growth prospects, the market faces challenges related to the high cost and limited scalability of green emulsifiers compared to their synthetic counterparts. Regulatory complexities across regions and the need for extensive safety and efficacy testing for novel emulsifier systems can delay product commercialization. In addition, formulating with natural emulsifiers often presents performance trade-offs, such as reduced stability or compatibility issues with certain actives, posing technical hurdles for manufacturers.
Market Concentration & Characteristics
The market is moderately fragmented, with a few global players, such as ADM, BASF SE, dsm-firmenich, dominating the competitive landscape. These companies benefit from their scale of operations, competitive pricing, and diversified product offerings. They are actively investing in research and development, expanding production capacities, and focusing on sustainable practices to strengthen their positions in the competitive market.
Leading players in the industry are focusing on a mix of portfolio diversification, strategic partnerships, and sustainability-led innovation to strengthen their market position. Companies are expanding their range of green and naturally derived emulsifiers to align with clean beauty trends and evolving consumer preferences. Investments in R&D and green chemistry are enabling the development of high-performance, biodegradable emulsifier systems with improved sensory profiles. Major players are pursuing strategic acquisitions and collaborations with biotech firms and natural ingredient suppliers to enhance supply chain capabilities and accelerate product development. To deepen market penetration, they are also leveraging digital marketing and e-commerce platforms, particularly in high-growth regions such as Asia Pacific and Latin America.
Key Emulsifiers In Personal Care Company Insights
Key players, such as ADM, BASF SE, dsm-firmenich, and The Lubrizol Corporation, are dominating the market.
- ADM (Archer Daniels Midland Company) is a Chicago headquartered global agribusiness and nutrition leader, founded in 1902 to process linseed and today operating over 270 plants in more than 50 countries. ADM connects farmers to consumers by processing key agricultural commodities, particularly oilseeds and grains, into food and beverage ingredients, human and animal nutrition products, bio-based chemicals, and industrial emulsifiers. Its diversified operations are structured into three core segments: Ag Services & Oilseeds (trading and processing), Carbohydrate Solutions (sweeteners and starches), and Nutrition (specialty ingredients). The company is recognized as a leading bulk supplier of plant‑based lecithin emulsifiers, serving food, beverage, industrial, and personal care markets with plant‑sourced, non‑GM, halal‑certified, clean‑label emulsifier formulations backed by more than 85 years of expertise.
Key Emulsifiers In Personal Care Companies:
The following are the leading companies in the emulsifiers in personal care market. These companies collectively hold the largest market share and dictate industry trends.
- ADM
- BASF SE
- dsm-firmenich
- Evonik Industries AG
- Kerry Group Plc
- Palsgaard A/S
- Puratos Group
- Spartan Chemical Company Inc.
- Stepan Company
- The Dow Chemical Company
- The Lubrizol Corporation
Recent Developments
- In February 2025, LBB Specialties announced a strategic partnership with Kerry Group to distribute Kerry’s new line of emollients, emulsifiers, and fermentation-derived actives across the U.S. and Canada. This collaboration strengthens LBBS’s personal care portfolio and supports the growing demand for innovative, sustainable ingredients in skincare, cosmetics, and broader personal care applications.
- In October 2024, BASF expanded its natural-based emulsifier portfolio with the launch of Emulgade Verde 10 OL (Polyglyceryl-10 Oleate) and Emulgade Verde 10 MS (Polyglyceryl-10 Stearate). These multifunctional, cold-processable emulsifiers support energy-efficient manufacturing and meet the growing demand for green, sprayable formulations, including sun care. Part of the Emulgade Verde line, the new products were showcased at the SEPAWA Congress 2024 in Berlin.
- In September 2024, Evonik inaugurated a new cosmetic emollients production facility in Steinau, Germany, significantly expanding its manufacturing capacity. The double-digit million-euro plant utilizes enzymatic processing technology to produce sustainable esters, aligning with the growing demand for eco-friendly cosmetic ingredients. This investment supports Evonik’s strategy to lower its climate footprint while enabling customers to formulate more sustainable personal care products.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.
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