San Francisco, 28 March 2019: The Report Smart Speakers Market Size, Share & Trends Analysis Report By Virtual
Personal Assistant (Amazon Alexa, Google Assistant, Apple Siri), By Region, And
Segment Forecasts, 2018 - 2025
The global smart speakers market size is expected to reach USD 39.3 billion by 2025 at a 38.7% CAGR over the forecast period, according to a study conducted by Grand View Research, Inc. The ability of a smart speaker to function as a centralized hub that can adequately control other smart home devices is expected to increase their popularity among consumers.
The market is anticipated to witness
significant growth over the forecast period owing to various technological
advancements. One of the recent technological advancements is Echo Look,
launched by Amazon in June 2018. Echo Look is integrated with a camera and
programmed to function as a fashion advisor by capturing user’s images.
Similarly, in March 2017, Google announced its strategy to incorporate smart
displays in their speakers. The Google Assistant Smart Displays can be used to
watch recipes, refer to Google maps, and shop online with the visual aid of a
screen.
Furthermore, increasing penetration of
broadband services, coupled with growing integration of AI technologies, is
anticipated to bolster the smart speakers market over the forecast years.
Another key factor driving the market is price differentiation. Various smart
speaker providers offer their products at varied costs to maintain consumer
preferences toward their products. Additionally, smart speakers are
expected to be the fastest-growing products among other smart devices included
in the consumer electronics portfolio.
Despite growing consumer interest in smart
speakers, data security and privacy continue to be primary concerns. These
devices gather personal information pertaining to contact details, bank account
number, and login credentials from Google Home, which has access to Gmail where
users store their personal details. These security concerns may hinder market
growth. However, with development of security compliances, the market is
expected to overcome this challenge and exhibit an upward growth trend.
Access Research Report of Smart Speakers Market @ https://www.grandviewresearch.com/industry-analysis/smart-speakers-market
Further key findings from the study suggest:
· Amazon Alexa dominated the market in 2017
and is expected to register a CAGR of more than 19.0% over the forecast years.
This growth is ascribed to its massive popularity among consumers and its
advanced features such as machine learning and semi-supervised learning
techniques
· Several emerging players are entering into
collaborations with existing participants to enhance their market presence. For
instance, in July 2018, Pioneer Electronics announced its partnership with
Amazon, Inc. to introduce Elite Smart Speaker F4 (VA-FW40) enabled with Amazon
Alexa voice assistant. Pioneer Electronics is engaged in providing home
entertainment products
· The smart speakers market is marked by
presence of industry participants such as Apple, Inc.; Amazon; Google; and
Xiaomi. These players incorporate effective strategies to maintain their
presence and gain popularity among users. For instance, after Amazon introduced
its smart speaker in U.S., Xiaomi, Chinese electronics giant, introduced its
smart speakers and is currently one of the pioneers in the consumer electronics
market. The company holds more than 5% share in the smart speakers market.
Browse more reports of this category by Grand View
Research at: https://www.grandviewresearch.com/industry/electronic-devices
Grand View Research has
segmented the global smart speakers market based on virtual personal assistants
(VPA) and region:
Smart Speakers Virtual Personal Assistant
Outlook (Volume, Million Units; Revenue, USD Million, 2015 - 2025)
·
Amazon Alexa
·
Google Assistant
·
Apple Siri
·
Others
Smart Speakers Regional Outlook (Volume,
Million Units; Revenue, USD Million, 2015 - 2025)
·
North America
·
Europe
·
Asia Pacific
·
Latin America
·
Middle East & Africa
Access Press Release of
Smart Speakers Market@ https://www.grandviewresearch.com/press-release/global-smart-speakers-market
About Grand View Research
Grand View Research, Inc. is a
U.S. based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides
syndicated research reports, customized research reports, and consulting
services. To help clients make informed business decisions, we offer market
intelligence studies ensuring relevant and fact-based research across a range
of industries, from technology to chemicals, materials and healthcare.
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