Poland Liquid Dietary Supplement Market Summary
The Poland liquid dietary supplements market size was estimated at USD 146.4 million in 2024 and is projected to reach USD 260.5 million by 2030, growing at a CAGR of 10.2% from 2025 to 2030. Industrialization has expanded access to various liquid dietary supplements, improving manufacturing efficiency and shelf availability across pharmacies and online platforms.
Key Market Trends & Insights
- By ingredients, the botanicals segment held the highest market share of 31.2% in 2024.
- By ingredients, the fibers & specialty carbohydrates segment expected to grow at the fastest CAGR of 14.2% from 2025 to 2030.
- By type, the OTC segment held the highest market share of 75.1% in 2024.
- By application, the bone & joint health segment held a significant market share of 12.2% in 2024.
- By end use, the adults segment held the highest market share of 63.0% in 2024.
Market Size & Forecast
- 2024 Market Size: USD 146.4 Million
- 2030 Projected Market Size: USD 260.5 Million
- CAGR (2025-2030): 10.2%
Social media has played a crucial role in shaping consumer choices such as health influencers, wellness trends, and targeted advertising have raised awareness of the benefits of liquid dietary supplements, particularly those promoting beauty, immunity, and digestive health. Use of liquid dietary supplement in Poland is on the rise, driven by consumer preference for convenient, easy-to-swallow formats with perceived higher bioavailability. Liquid dietary supplements are popular among women aged 25-44, seniors, parents, and health-conscious urban consumers and are commonly used for vitamin D, magnesium, collagen, and herbal extracts. Key drivers include functional benefits, taste, and personalized health trends.
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Consumer Insights
Consumers in Poland rely heavily on dietary supplements for nutritional support and as part of a preventive health routine, especially during cold and flu seasons or in response to dietary gaps caused by modern lifestyles. The growing awareness of self-care, increased availability of supplements in pharmacies and online, and influence from social media and wellness influencers have made supplement use, especially in liquid form, a regular part of everyday health management in Poland.
Consumer behavior toward liquid dietary supplements in Poland reflects a strong preference for convenience, effectiveness, and ease of use. Many consumers, particularly parents, seniors, and health-conscious adults, choose liquid supplements such as syrups and drops due to their pleasant taste, faster absorption, and ease of swallowing, especially for children and older individuals. These forms are seen as more suitable for daily use and often allow more precise dosing, which increases user confidence and adherence.
Key Poland Liquid Dietary Supplements Company Insights
Some key companies operating in the market include Pharmovit, Curtis Health Caps, Living-Food, and BioCorpo Sp. z o. o.
Key Poland Liquid Dietary Supplements Companies:
- Pharmovit
- Curtis Health Caps
- Living-Food
- BioCorpo Sp. z o. o.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.
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