The global snack bars market size is projected to reach USD 31.60 billion by 2025
expanding at a CAGR of 6.64% from 2019 to 2025, according to a new report by
Grand View Research, Inc. Changing consumer lifestyles and food patterns are
expected to drive the demand for convenient food products, such as snacks bar.
The richness of fiber and iron in granola/muesli bars has made it the dominant
product segment of the global market. Whereas, increasing awareness about the
health benefits offered by energy and nutrition bars lists it as the
fastest-growing product segment.
Supermarkets/hypermarkets
hold the dominant market share as these stores have a variety of products at
discounted prices. However, the online distribution channel is projected to
emerge as the fastest-growing segment over the forecast period. Developed
countries, such as U.S, Japan, and China, have well-established markets for
healthy bars. On the other hand, emerging countries like India can offer new
growth opportunities for the global market. Increasing population and awareness
regarding health and fitness programs is also likely to boost the market.
Business expansions and
product launches are the major strategies adopted by key companies in this
market. For instance, a Russian company called Bio Food Lab will expand its
business in emerging countries of APAC. Kellogg’s launched special K-bars.
Availability of substitutes of these nutritious foods in the market may have a
negative impact on the market growth. North America is the dominant regional
market followed by Europe.
Asia Pacific is said to
be the fastest-growing region due to rising popularity of sports as career
option and increasing disposable income and number of nuclear families in the
region. Companies such as Quaker Oats, Kellogg’s, Nature Valley have a
prominent share in the market Manufactures are focusing upon improving a
variety of snack bars. The merger of KIND Bars with Mars; a prominent player in
the market, has increased its presence of these products to drive the product
variety in the market.
Access Research Report of Snack Bars Market@ https://www.grandviewresearch.com/industry-analysis/snack-bars-market
Further key findings from the study suggest:
· North America led the global snack bars
market in 2018. The region is said to maintain its dominance over the forecast
years due to the strong presence of prominent companies
· Asia Pacific it is expected to witness the
fastest market growth from 2019 to 2025 due to increasing health consciousness
and product awareness in emerging economies like India
· The industry is highly competitive. Key
companies including Nature Valley, Kellogg’s, Alpen And Jordan, Quaker Oats,
Kind Bars, Cliff Bars, Earnest Eats, Mars, Oriole Healthy Foods, And the Hain
Celestial Group
Grand View Research has
segmented the global snack bars market on the basis of product, distribution
channel, and region:
Snack Bars Product Outlook (Revenue, USD Billion, 2015 -
2025)
·
Breakfast
·
Granola/Muesli
·
Fruit
·
Energy and Nutrition
·
Others
Snack Bars Distribution Channel Outlook (Revenue, USD
Billion, 2015 - 2025)
·
Supermarkets/Hypermarket
·
Convenience Stores
·
Online
Snack Bars Regional Outlook (Revenue, USD Billion, 2015 -
2025)
·
North America
·
Europe
·
Asia Pacific
·
Central & South America
·
Middle East & Africa
About
Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco.
The company provides syndicated research reports, customized research
reports, and consulting services. To help clients make informed business
decisions, we offer market intelligence studies ensuring relevant and
fact-based research across a range of industries, from technology to chemicals,
materials and healthcare.
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